A clear, confident visual direction before you start showing up online.
Groundwork is for small businesses who know their brand needs to feel more pulled together, but aren’t quite sure where to start.
Back home Enquire nowBefore you can post confidently, your brand needs a clear foundation. Groundwork helps you figure out the colours, fonts, visuals and overall feel of your business, so your online presence looks intentional instead of thrown together.
It’s not about making your brand look like everyone else’s. It’s about creating a direction that feels like you, makes sense to your audience, and gives you something solid to build from.
For someone who just needs the basics to stop their brand feeling all over the place.
£250
Your main brand identity starter package. Strong, clear and still accessible for small businesses.
£450
For businesses who want deeper strategy, more design support and a fuller brand direction.
£600
Tell me where your brand is at, what feels unclear, and what you want your business to feel like online. I’ll help you choose the best version of Groundwork.
Enquire about GroundworkThis is designed to feel simple and helpful, not like you’ve been handed a giant branding textbook and told to fend for yourself.
1. Brand questionnaire
You’ll answer a few questions about your business, audience, style preferences and what currently feels unclear.
2. Visual direction
I’ll pull together your moodboard, colour direction, font suggestions and overall brand feel so your business has a clearer look.
3. Brand foundations
You’ll receive your brand direction, Canva guidance, templates and style notes so you can start showing up with more consistency.